Our Team
We are strategic thinkers who know how to market products and services. Talents include writers, designers, web developers, video producers and editors, events management, and more. Glass Box Group values relationships and we strive to understand what drives your business. We work with you to define what needs to be accomplished and together, we create the right solution for you.
John Carpenter
Founder/President
Strategic from experience and creative by nature, I strive to offer clients the hybrid of both worlds. The entire concept behind Glass Box Group is the clarity achieved when strategy intersects with creativity and the results that follow.

My background started with being the lowest of low account person at a larger than large ad agency and being promoted a number of times. Fast action retail accounts is where I cut my teeth which is ideal for learning production, broadcast media, promotions, and measuring results. Accounts included Wendy’s, Target, B Dalton and Sears, followed by a number of regional accounts. Over 25 years experience has allowed me to touch every aspect of a marketing and communications plan, and develop a creative approach for many clients in multiple industries. Each client is unique, but there are many similar challenges and objectives I can share between industries.

Glass Box is devoted to the visual and verbal entertainment and education of the audience which is the perfect forum for delivering a meaningful sales message. The theory being; people buy from those they like and who offer a fun and informative alternative to their daily barrage of messages.

Sharing life with my better half including travel, cooking, renovating a Victorian home, hitting the gym, playing with a large Golden Retriever and beating the drum about health and wellness are all personal passions of mine.

Kaili Baker
Events/PR
Kaili relocated to Pittsburgh over a year ago from Atlanta, GA where she maintains a presence with Murfee Group, an events management company. Kaili has extensive events experience and is MPI and CMP Professionals certified. Glass Box Group benefits from Kaili’s expertise in anything events strategy, management, logistics and sponsorship related.
Mike Caparanis
Designer
Mike is a graphic designer based in Cleveland, Ohio. Upon graduating from Kent State University's School of Visual Communication Design, Mike worked as a designer in corporate communications for a global manufacturer. After nearly two years, he branched out on his own to pursue freelance work. His clients range from global corporations with established brands to local start-ups that need everything from logos to websites.
Erin O'Donnell
Writer
Erin's extensive writing background is comprised of work for public corporations, advertising agencies, exhibit houses, working artists, non-profit organizations and entrepreneurs. She’s held various roles within the industry, including Associate Creative Director in advertising, Marketing Manager in the national AEC sector and she’s a published ghost writer. Erin is actively involved in Glass Box Group’s content strategy and writing execution.
Benj Auman
Developer
Benj combines his technical web abilities and knowledge with strong interpersonal communcation skills, making each client feel at ease. He is the owner and operator of b.a. Web Productions and is invovled in many of Glass Box Group's web projects.
Other talents:
- Video Producer/Editor
- Social Media Director
- Database Manager
Photos by
Mara Rago Photography